RESULTS-DRIVEN PRESS MANAGEMENT   Ari Fleischer Sports Communications offers world-class media management for today’s high-profile world. Founded by Ari Fleischer, former White House Press Secretary, our unique media training and consultancy company brings to the world of sports the lessons of how to successfully handle the toughest situations with the most aggressive reporters. No one faces tougher coverage than sports figures — except for Presidents and top government officials. Ari Fleischer Sports Communications, with its deep expertise in both sports and communications — can help you successfully deal with the media.
COMPREHENSIVE MEDIA STRATEGIES   We identify and help fix problems. We sharpen messages and improve images. We help those who are good at working with the press become even better. Athletes, coaches, executives, teams and leagues all can benefit from our training and advice.
SERVING YOU ON AND OFF THE FIELD   Since leaving the White House, Ari Fleischer has worked with some of the most established people and organizations in sports. Clients include Major League Baseball, the Sony Ericsson WTA Tour, The Sporting Goods Manufacturers Association, as well as several other leading sports figures.
Let us help you gain control over the way you deliver your message with comprehensive instruction for each point of contact with the media. We’ll provide you with the help you need most, from year-round advisory services and specialized consultation, to classes, workshops, and one-time training sessions for individuals, groups of players or entire teams.

Whether you are on the field or in the front office, you have access to a wide range of specialized media services tailored to your specific requirements, including:

MEDIA TRAINING: CONTENT/DELIVERY/CONTROL
  • Pre-interview preparation
  • Pre- and post-game interviews
  • Feature interviews and stories
  • Response and evaluation


  • IMAGE MANAGEMENT
  • On-air etiquette
  • Interaction with co-host/anchors during interviews/tapings
  • Body language/mannerisms
  • Overall relationships with the media


  • CRISIS MANAGEMENT
  • How to prevent a crisis before it gets to the media
  • How to deal with a crisis
  • How to avoid traps when faced with a crisis
  • When to talk/when not to talk


  • SPECIFIC AREAS OF MEDIA
  • TV and radio
  • Newspapers and magazines
  • Panel participation
  • Spokesperson
  • Sponsorships
  • Public speaking and press conferences